Marché Shoni
![](https://freight.cargo.site/t/original/i/c872daa01ef7310b25dccc9e4d51d2975ed53811578093f9ff3cd885c6889e2a/SHONI_BEHANCE_PHOTOs10.jpg)
For its second year, Marché Shoni, a festival celebrating the culture of the Shaughnessy Village neighbourhood, enlisted Baillat Studio to continue developing its visual identity. This year's theme continued the idea of bringing people together through a modular illustrative system. The illustrations were created with circular building blocks that come together to create type and visuals that express the light-hearted, bubbly and fun nature of the market.
![](https://freight.cargo.site/t/original/i/370034fa4355ff5b23db1d979b293ae64d788b8672469b14a1a62ccdc02c53b6/SHONI_BEHANCE_PHOTOS5.jpg)
![](https://freight.cargo.site/t/original/i/cbe36012893c7b453b12e7a78a80a6a56ec4a034ec40e1afb8924e85992bdb53/SHONI_BEHANCE_PHOTOS4.jpg)
![](https://freight.cargo.site/t/original/i/c21e11f657899098d710ee02a0729c6bda06983f5114d026e076bf933c109497/SHONI_BEHANCE_PHOTOS8.jpg)
![](https://freight.cargo.site/t/original/i/ec7541e122572bf1f31cc994588558760a4189d8c2338e56a88ff94788b9bb18/SHONI_HEADER10.jpg)
![](https://freight.cargo.site/t/original/i/e85652be4e31155859e12cf6ff4e45678b573f532b6afa43fa2ff1a2144fb06e/SHONI_BEHANCE_PHOTOS6.jpg)
![](https://freight.cargo.site/t/original/i/9b2f8b9d07a8e77314662eebaf3915d361ec882e5e736946c634c081b2e1b924/SHONI_BEHANCE_PHOTOS9.jpg)
![](https://freight.cargo.site/t/original/i/cec6222e28f84142a310d7bff275e3cf2bdd866d59770b0d609553f3ad3ea5a3/header_shoni2.jpg)
![](https://freight.cargo.site/t/original/i/5dfc13acc9682852fbaab5fa083db2ebe8dc564a123a1a470d66327f3b740db3/SHONI_BEHANCE_PHOTOS.jpg)
![](https://freight.cargo.site/t/original/i/d21c9ee60a7a29f6bb729a5d70addb9d8bb337c1019a5e99929a62ce01a6acf6/SHONI_BEHANCE_PHOTOS2.jpg)
![](https://freight.cargo.site/t/original/i/3dc396bcb8370027bbdd314dc6110430d5e9cd7f257f514f841ba1339fffbb97/SHONI_BEHANCE_PHOTOS3.jpg)
![](https://freight.cargo.site/t/original/i/413a33e65521b3ff143c47d81bdb209dc42ab087e3b4d69b240d899f5b804ac5/SHONI_BEHANCE_PHOTOS7.jpg)
![](https://freight.cargo.site/t/original/i/d0b3df5ca4967b78b5769e8091e0ad6f96d0033a537b309c8d3aaf8e7f1827ed/header_shoni3.jpg)
Credits:
Creative Direction: Jean-Sébastien Baillat
Art Direction: Olivia Chan, Hayley Lim
Graphic Design: Olivia Chan, Hayley Lim
Motion Design: Jacob Newnham
Project Manager: Samuel Gauvreau des Aulniers